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Giving Vitasave’s Digital Marketing Strategy a Healthy Boost!


Paid Search Revenue




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As a social creative agency, bowerhouse knows a thing or two about rocking a killer digital marketing strategy. That said, we were bouncing in our seats when Vitasave, one of the largest direct-to-consumer health product retailers in North America, approached us with the challenge of boosting their paid search revenue by 20% each month while increasing their return on ad spend (ROAS) by 25%. Our team knew we had to put our heads together and get creative with new and existing social media assets to make this happen. So, we rolled up our sleeves and got to work!

The Solution:

bowerhouse put together a comprehensible digital marketing strategy for Vitasave with multiple touchpoints across organic and paid channels. By improving language targeting, optimizing current campaigns, and creating new ones, paid advertising saw a significant boost. But, of course, it wasn’t just about throwing money at ads and hoping for the best. We wanted to ensure Vitasave’s brand image was consistent across the board. So, our team worked hard to make every dollar spent on digital marketing count. To achieve this, we worked closely with our web and brand teams to identify new opportunities for brand growth and realigned with Vitasave’s brand ambassadors on Instagram to increase brand awareness and engagement.

Additionally, we scheduled photo and video shoots to ensure visual brand cohesiveness. Our animators then took over, beautifully executing our revamped creative direction for Vitasave’s socials, incorporating trending memes and a colourful palette that suited the brand. Every detail was important to us, and we wanted to ensure Vitasave got the best results.


With some serious brainstorming and a little elbow grease, we’re proud to say Vitasave is now soaring high above its competitors with its new and improved digital marketing strategy! bowerhouse was able to up their paid search revenue by 125% and their return on ad spend (ROAS) by 75%, all while only increasing their media spend by 64%. Using our skills and creative solutions helped Vitasave get more traffic to their website and strengthen their online presence, resulting in some incredible sales growth. All in a day’s work, right?

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